Pick the book you write. Each page shows the pages, the quote form and the plan that fit it.
See all agency typesProperty and casualty
What the site carries and what we keep running for you, with the plan each one sits on.
See all featuresWhere quotes start
Design and build
Search, redesign and scale
Reading, answers and the people who write them.
Plans $127 a monthLive in 7 days$697 build fee, invoiced after launchDomain and hosting included
Design and build
Search, redesign and scale
Webflow is a powerful visual development tool that gives a skilled designer fine control over layout and interactions. For an agency, the question is who operates it. If you have a Webflow designer on retainer, it can produce an excellent site. If you do not, a managed site gives you the design, the writing, the integrations and the weekly upkeep for one monthly fee.
Webflow rewards people who know web design: layouts, class systems, interactions and a content management system. In the right hands it produces fast, beautiful sites. Most agency owners are not those hands, so a Webflow site usually means a designer relationship, and the site is only as current as that relationship.
Beyond design, an agency site needs line pages written in general terms, a form per line mapped to AMS fields, town pages that match the Google Business Profile, a claims and billing directory kept current, and weekly articles. Those are ongoing jobs, not design tasks. A managed plan covers them.
If your agency has an in-house marketer who lives in Webflow, or an existing Webflow site with a designer you trust, keep it. Our service fits agencies that want the outcome without managing a designer.
Side by side
The same twelve questions we would ask of any option for an insurance agency. Where the answer depends on who builds it, we say so rather than guess.
| What matters | Webflow | GetInsurance managed site |
|---|---|---|
| Speed and Core Web Vitals | Can be very fast when built well; depends on the designer | Static pages built for a 90+ PageSpeed score; if a page we control drops below it, we fix it at no charge |
| SEO control | Strong controls for someone who knows how to use them | Done for you: titles, headings, internal links, a page per line and per town, redirects and a sitemap |
| Schema and JSON-LD | Custom code can add it; someone has to write and maintain it | Organization or LocalBusiness, Service, FAQPage, BreadcrumbList and Article JSON-LD on every relevant page |
| AEO and GEO readiness | Possible with well-structured content | Answer-first sections, FAQ blocks on line and town pages, an llms.txt file and consistent agency names |
| Hosting and security | Platform hosting on a site plan | Cloudflare hosting, SSL, daily backups, security headers and a firewall in front of forms, included |
| Maintenance burden on the agency | A designer or marketer maintains pages and the CMS | None for you. 5 revisions a month included, then $20 each, within 2 to 5 working days |
| Who does the work | A Webflow designer you hire, or your own marketer | We design, write, build, host and update it; you approve |
| Content and blog | A capable CMS; the writing is separate | 2 to 3 researched articles a week, 2,500 to 3,200 words, with cited sources |
| Design quality for a quote-led site | Excellent, in the hands of a skilled designer | Designed around a quote request form per line of business, tested on a phone first |
| Accessibility and compliance pages | Policy pages and consent set up by your designer | Privacy, terms, cookie consent that holds scripts until the visitor agrees, an accessibility statement and your state disclaimer wording |
| Cost model | Platform plans plus designer fees | $127 a month, plus a $697 build fee invoiced only after launch |
| Lock-in and ownership | Check what can be exported and what stays on the platform before you commit | Domain in your name, content export on cancellation, no contract term |
An honest split. If the left column describes you, Webflow is the better call.
Webflow is the better fit when
A managed GetInsurance site wins when
See the site we would build for your agency next to what you have now. Plans from $127 a month, the $697 build fee invoiced only after launch.
Book a comparison demoSwitching, or using both
We keep what works about your design, rebuild the structure around your lines, and redirect every URL.
We review your Webflow pages and map every URL.
We rebuild the pages with a form per line and AMS routing.
We redirect the old URLs and point your domain once you approve.
You end the Webflow site plan when the new site is live.
What the plan includes
Speed, search, AI answers, upkeep, and on Multi-Line and Agency Book the AI Engine and Content Engine. Every item, with the plan that carries it.
90+ PageSpeed on every page we build
Static pages served from Cloudflare's edge with almost no script. If a page we control drops below 90+, we fix it at no charge.
Clean URLs, one clear heading per page, unique titles and descriptions, internal links between line, town and carrier pages, an XML sitemap and correct redirects.
Structured data (JSON-LD) on every page
The agency as an organization or local business, each line as a service, each FAQ as a question and answer, breadcrumbs, and each article with its author.
Answer-first pages and FAQ blocks (AEO)
Every section opens with a direct answer, and line and town pages carry real questions with full answers, marked up so they can be lifted into featured snippets and voice answers.
Ready to be cited by AI assistants (GEO)
An llms.txt file, consistent agency and service names everywhere, dated pages and plainly stated facts, so assistants such as ChatGPT, Claude, Perplexity and Google AI Overviews can understand and cite the site. No one can guarantee a mention; we make it more likely.
Researched articles every week
2 a week on Single Line and Multi-Line, 3 a week on Agency Book, each 2,500 to 3,200 words, with cited sources, written as general information.
AI receptionist that answers when your team cannot
Answers the agency line when nobody is free, takes the caller's name, the line and the details a producer needs, answers plain questions about hours and lines, and books a callback. After each call you get a call-analysis PDF with a summary of who called and what they wanted.
AI chat widget on your website
A chat window on every page that asks the same questions as the matching quote form, in conversation, and writes the answers into your CRM or AMS.
AI agents on SMS, Facebook Messenger and Instagram DMs
The same agent replies to texts, Messenger and Instagram messages, takes quote details and books a call with a producer, with every transcript kept on the contact record.
A2P 10DLC texting registration filed for you
We file the carrier registration every business needs to send texts through an application, using the agency's legal name and EIN, and pass the carrier fee through at cost.
Agents configured never to quote or advise
The agents never quote coverage, state a rate, say who qualifies or recommend what to buy. Anything that would be advice goes to a licensed producer, and every conversation is logged.
AI usage billed at cost, with a cap if you want one
Phone minutes and messages are billed monthly in arrears at cost, broken out on the invoice, and we can set a cap so the agents stop before it is passed.
Posts for Facebook, Instagram and LinkedIn in your colors, each linking to the article or quote form it was made for.
Short, captioned reels written to be read with the sound off, drawn from the same topic list as the articles.
Your Google Business Profile, managed
Weekly posts, photo updates, hours and holiday changes, service lists that match your line pages, answers to questions, and review replies drafted for your approval.
3 researched articles a week instead of 2
The article count steps up so a bigger book, or a commercial book with more lines, has the content to rank.
Converting our personal coverage inquiries attachment into proper pages was overdue. Each section has its own link, so answering a question no longer means attaching the whole file. A printable copy still exists for those who ask.
The brief I gave them was simple: demonstrate, do not proclaim. Everything published is material we reviewed ourselves, chosen because it answers a real question. It reads like the honest version of the calls we have every day.
It is a strong tool when a skilled designer runs it. The ongoing work an agency site needs, writing, forms per line, AMS routing and weekly upkeep, is separate from the tool and still has to be done by someone.
Our sites are designed around the quote form per line, with one type scale and one accent color applied consistently, and tested on a phone first. You review the design before it is built out.
Yes. We set a 301 redirect from every old URL, keep your domain, and launch only when you approve the new site.
No. Changes are revisions you send us: 5 a month included, then $20 each.
We connect every form to EZLynx, HawkSoft, AMS360, Applied Epic, HubSpot, GoHighLevel or another system with an API, Zapier or Make connector, and test each one with a live submission.
Both can be fast. We build every page to a 90+ PageSpeed score and fix any page we control that drops below it.
Plans start at $127 a month, which includes the work a designer would bill separately, and a $697 build fee invoiced after launch.
No. Webflow is a trademark of its owner and GetInsuranceWebsite is not affiliated with it.
Webflow is a trademark of its owner. GetInsuranceWebsite is not affiliated with Webflow. Comparisons describe each option in general terms as of September 2026; check the provider's own site for current features and pricing.
Funnels are great for one campaign; the website is where every line, town and carrier lives. Many agencies use both.
A HighLevel site keeps everything in one account; a managed site takes the build, the search work and the upkeep off your desk.
AI Studio drafts pages from a prompt inside HighLevel; a managed site adds the planning, compliance care, search work and weekly upkeep.
WordPress can do almost anything if someone maintains it; a managed site removes plugins, updates and hosting from your list.
Wix is a quick DIY start; a managed site is built and run around quote requests for every line you write.
Squarespace makes a polished brochure; an agency needs a quote engine with line pages, town pages and AMS routing.
A domain-provider builder gets you online fast; a managed site gets you found for each line and routes every request.
A good freelancer builds a good site once; a managed plan builds it and keeps it right every week.
A marketing agency runs campaigns and strategy; a managed website plan runs the site that every campaign lands on.
A live walk-through on your screen of the site you would get: your lines, your towns, your quote forms. Plans $127 a month, the $697 build fee invoiced only after launch, live in 7 days.
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